Dia Richesse High Visibility Styling Products While the shampoo gently cleanses

While the shampoo gently cleanses for a colour-safe cleanse

Both are formulated with our exclusive SmartRelease Technology to naturally defend against damage while restoring hydration and shine

Pulp Riot Semi Permanent Pyro - Blood Red –

that offers longer-lasting color results

Dia Richesse High Visibility Styling Products While the shampoo gently cleansesL'OREAL DIA RICHESSE HIGH VISIBILITY . 46 50ML Showcase your artistry with DIA Richesse Hi Visibility! Our technology makes creating on trend, tailor made color for all of your clients simple and predictable. The Hi Visibility specialty range is a rich demi permanent creme hair color infused with a professional concentration of direct dyes. The addition of the direct dyes offer beautiful shine and striking dimension of color on darker shades without